SEO and Search Rankings en Geneva
How we work in Geneva
Changing an address is not the same as editing a text
Renaming a page changes its URL, and a URL that changes without a redirect loses everything it had built up. It is the most expensive damage and the easiest to cause by accident. Permissions prevent it: whoever edits the text does not touch the address, and when someone authorised does change it, the redirect is created automatically.
The title and the description have an owner
They are the two fields most hands rewrite and the two that move the most performance. In the panel they come with a character counter, a warning when they duplicate another page and, if you want it, mandatory review before going live. This is not distrust: it is that nobody should have to know these rules by heart.
What happens when someone unpublishes a page
A page that disappears leaves broken links inside and outside your site. The rule is decided once — redirect to the parent section, keep it reachable, or take it out of the index — and the system applies it on its own. Without that rule, every unpublishing is improvised by whoever presses the button.
Our own ranking in Switzerland, with the number in plain sight
Over ninety-two days, webcoding.es recorded twenty-seven impressions in Switzerland, an average position of 49.8 and not a single click. That is page five of google.ch: nobody there sees us. We publish it because it explains what this work is really about, and because anyone who hides their own numbers will not show you yours either.
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